Yumki is the latest gourmet ice cream sensation that has captured the hearts of ice cream aficionados. Made by Yumki, it comes in 5 delicious flavors: Strawberry, Kiwi, Peach, Blueberry, and Chocolate. This project involved designing the logo, illustrations for the ice cream cups, packaging for the liter-sized containers, and overall packaging design. Additionally, I crafted the stationery design to complement the brand’s playful yet classic aesthetic. The overall design features vibrant and fun illustrations, blending a touch of classic typography with a hint of vintage flair. The illustrations are characterized by their lively personality, employing a colorful and flat illustration style that adds charm to the brand.