THE BAJOIT TENNIS
The Bajoit brand was developed to promote high-performance tennis training for young athletes. Two websites were created under this vision: one for The Bajoit Tennis Camp, focused on summer programs and youth development, and another for Bajoit Tennis, offering private lessons and academy-level training. Each site was tailored to reflect the goals of its specific audience while maintaining a cohesive and energetic visual identity.
INDUSTRY
SERVICES
The first phase of this project was the design of The Bajoit Tennis Camp, a summer training platform aimed at young athletes. In collaboration with Tuispace, I was responsible for creating the full web design in Figma, shaping a dynamic and engaging user experience. The site focused on promoting tennis instruction, fitness training, and personal development for kids and teens.
The visual direction is energetic, modern, and approachable—supported by a custom icon set I designed to communicate each area of the program in a clear and playful way. The layout was crafted to appeal to both parents and students, making key information easy to access and inviting to explore.
Later on, I was contacted directly by Hunter Bajoit to design a second website—Bajoit Tennis. This site focuses on private coaching, small group sessions, and full-time academy programs. Compared to the first project, the tone is more premium and personal, targeting a different audience while still remaining under the same brand vision. The goal was to reflect professionalism and performance while keeping the user experience clean and clear.
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